2020 Gen Z Consumer Credit Behavior and Attitudes
The pandemic has upended daily life and the economy, forcing financial institutions to pivot and adjust to new consumer behavior and perspectives. Gen Z has some strong opinions about what they want from their financial institution - yes, the ethical financial consumer is here.
Zest AI teamed up with the Harris Poll to bring you the 2020 Consumer Credit Survey - based on feedback from 2700 Americans, ages 18-65 - to learn how the pandemic and social unrest is changing consumer behavior and perspectives. These insights will help you understand what is needed to improve your relationship with customers and build loyalty with one of the fastest-growing segments in the marketplace: Gen Z.
Download the infographic to get a pulse on shifting consumer preferences in the post-covid landscape.